IBM iX Global Studios

Background: iX had 40 studios around the world

Objective: Design a landing page for each studio to highlight the global aspect of the iX business and show the uniqueness of each office

My Role: Lead Visual Designer

Tools: Sketch, InVision, Photoshop

Impact: Established a new localized web presence for each one of IBM iX’s global studios instead of having international clients just visit the U.S. site, reinforcing the agency’s branding as a global business and appealing to clients at their location

Landing Page for Individual Studios

This was the one for Boston/Cambridge. Clicking on one of the diamond tiles would cause it to flip to show different content.

Tokyo Studio Concept

I had this idea to make a landing page for each global studio based on the one I did for the U.S. site. Each studio would have its own unique clients, some content about the staff there as well as other things that would highlight the studio’s uniqueness. Some of the thinking behind this made its way onto the eventual design, above.

A looping video background of the Tokyo office would play in the leadspace as a digital metaphor for the physical space.

The leadspace would be animated